ELM Communications
Background
ELM Communications
is a medical communications firm based in Pittsburgh, PA. In December 2009, ELM Communications' website and search engine results pages were outdated and didn't effectively promote the company.
Solutions
Redesigned website
for aesthetic and search engine visibility best practices
Improved on-page optimization
for relevant keywords
Designed logo
from concept to creation
Redesigned
brochure and business card for consistent brand identity
Results
Within two weeks of the site's launch, ELM Communications' website ranked (on Google):
#2
for "Pittsburgh Medical Writing" (previously not ranked)
#1
and
#2
for ELM Communications (previously #1 only, with no description and inaccurate title)
#1
for Eleanor Mayfield (previously #1 for resume, not website)
Since the site's launch,
37.8%
of traffic has come from search engines, and of that traffic,
35.3% came through keywords ELM Communications previously did not rank for
.
That means
13.3%
of the total traffic since March 16 wouldn't have reached ELM Communications without search engine optimization.
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